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Design Thinking Process Videos - IDEO


Since they created the first computer mouse for Apple in the 1980’s, IDEO has never stopped being at the forefront of design innovation. As the company was designing a radically new concept for one of their major client in the health industry, Saturated was commissioned to document their entire creative process through video.

Over the course of several months, we followed a community of creators who specialized in various field of design (industrial, visual, interaction, research) capturing their overall “Design Thinking” approach of innovation, from inspiration to final craft.

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